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The Real ROI of In-Person Events: Successful Entrepreneurs Share Their Stories

Investing in events can feel really intimidating. Is there a real return on investment? These successful entrepreneurs share their stories.

Business Tips

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A Copywriter’s Perspective: Why I Made the Switch to Flodesk

Discover why I made the switch to Flodesk, how my email marketing improved, and why you might want to make the switch, too.

Business Tips

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Killer Client Testimonials: how to get them + how to share them

Your primary job as a business owner is to deliver results. But how do you make sure you get the right testimonials? And how do you share them when you do?

Business Tips

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Anatomy of an About Page that Connects and Converts

Your About Page isn’t just an encyclopedia of random YOU facts. All of your website copy should aim to accomplish the main goal — more customers or clients. Here’s how.

Copy Tips

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3 Ways to Edit Your Website Copy TODAY for More Conversions

I don’t think you have to master copy to run a thriving business. Here are just a few strategies that you can apply to your EXISTING copy, to see change TODAY.

Copy Tips

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12 reasons your website copy can’t wait till next year

In this blog post, you’ll learn from experts in the creative industry on why your website copy just can’t wait until next year.

Copy Tips

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How I Knew it was Time for a Rebrand

Owning a business online means being game for quick and frequent changes. If your business has been through a lot of change, it might just be time for a rebrand to recalibrate your business and the direction you want to go.

Business Tips

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7 Lessons I Learned from One Amazing Year in Business

One year of owning a business may not seem like long, but these lessons have propelled my business forward further than I thought possible, and now I’m sharing them with you!

Find Your Voice

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The Secret to Writing Ridiculously Engaging Web Page Copy

What’s the secret to writing engaging web page copy? Your words must trigger this reaction: OMG, that is SO. ME.

Find Your Voice

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How to Create a Content Strategy Even When You Feel Behind

Content creation is a never-ending hamster wheel of feeling like you’re not doing enough. Don’t let the fact that you feel behind keep you from creating a plan and executing it.

Copy Tips

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It’s the very first solution of its kind to help you take #alltheideas inside your head and turn them into website copy that connects, converts, and doesn’t sound like literally everyone else’s.

Think your copy needs a makeover? Then, it probably does.

You’ve gotta capture, connect, and convert—FAST. No big deal, right?

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