The Do It Yourself Process for Website Words

Not Your Mom’s Website Copy Templates

That sound like you and speak straight to them.

(Ya know those dream clients everyone’s gabbin’ about? Yeah, that’s them.)


The first solution of it’s kind to help you take #ALLTHEIDEAS in your pretty little head, and turn ‘em into value-driven website copy that connects, converts, and doesn’t sound like literally everyone else out there.

Uh, dude—what the heck is a Promptlate?
Imagine: 50% Prompts + 50% Templates to get you 100% more connection and more clients with your copy.

Wanna go from total crickets to connecting + converting with your copy like crazy?

The Promptlate Shop


The Website Bundle

Now you need copy, BUT…
😱 You don’t know how to talk about yourself
🙋 You don’t want to sound like everyone else
💰 You can’t afford a copywriter (or can’t wait for one)

Stop staring at a blank screen and start writing website copy that you’re confident in with The Promptlate Shop Website Bundle.

Finally! An EASY option to write your home page, about page, and services page so it’ll connect and convert consistently—and so it can STOP HOLDING UP your launch and your business, already.



Then we can sliiide in the personality-infused, action-focused words that get people to, like…


And then stick around for life.
‘Cause that’s the DREAM, right?

The Promptlates are your one-stop-shop for a done-for-you website words process without a done-for-you Pro Copywriting price.

(So you can save a dolla dolla—or thousands—HOLLA!)

Oh, and did I mention there’s no writing experience required? The word-allergic are always welcome here. I’ve even been told it’s like you’re being tricked into writing something magical + strategic in the process.

Let’s ditch the cookie cutter website words that aren’t even doing their job—deal?

Why choose the Promptlate Shop for your

• It’s DIY copywriting made easy that looks more like, “Can I hire whoever she did to write like that?”

• Open-ended prompts + template choice = NO TWO STUDENTS ever end up with the same copy. 

• For any biz that needs help honing in on their audience and putting their crazy value into words.

• End up with website copy on the page. Find a foundation for your core message along the way.

Okay, but does it actually work?

website copy?

'I just looked at your website and it really spoke to me.'

Hailee, Spring

I just purchased the Promptlate website bundle last night around 7pm...[and] I stayed up until 3AM redoing the copy on every page of my website, following your guide. Today I got an email from a potential client that said 'I just looked at your website and it really spoke to me. I'd love to set up a call.'

Bloom Marketing



exactly what I needed


I felt guided by [Jess] even though we weren’t working together one-on-one, and this tool was exactly what I needed as I redid my website.

Ivy and Linen Design



helped me create copy that I’m confident in


I really struggle with writing, but the Promptlates made the copywriting process less daunting and helped me create copy that I’m confident in and, most importantly, sounds like me! For the amount of clarity and confidence you gain, these are truly worth every penny and much more!

Becca Koebrick Design



Are You a Try-Before-You-Buy Kinda Gal?

Here’s a peek inside The Promptlates

SNAG THE Mini-Promptlates

The Promptlate Shop was built from my signature Copy that Connects Framework. If you’re ready to establish a foundation for your message so you never have to start from scratch with your words again, I can’t wait to see you inside the workshop!

Ever wish your copy would just connect with the right people, already?

Join the next FREE workshop

But, who’s that iced-coffee-copywriter girl? 

I’m the CEO and chief copywriter (a.k.a. heart translator) over here, and I’m SO GLAD you made your way to The Promptlate Shop. 

I help creative biz owners (+ coaches & thought leaders) turn their passionate mumblings into words people actually "get." I take a connection approach to conversion copy, because I know that’s the true long game in business.

I’m a former high school teacher, so you can expect questions from me more often than straight answers. BUT, my questions will lead you to reaching your potential and being able to own it when you get there.

I’ve worked with everyone from stinkin’ awesome solopreneurs to organizations like The Rising Tide Society and HoneyBook to up their word game.

Oh, and I KNOW you were made for this.

I can’t wait to help you trade measuring up for owning your story.
I’ll bring iced coffee, it’ll be great.

it's jess!

I’m writing my website copy from scratch. Will this work for me?

Absolutely! This was designed to help you build your message from the ground up.


Frequently Asked Questions

I’m ready to give my old website copy a makeover. Will this work for me?

Yes, girlfriend. YAS. We suggest starting the promptlates without looking at your current words, though. Some things will overlap, but trust the process and know that it will steer you toward the true value you provide for your audience, which may or may not be represented in your current website copy.

Will this work for (insert industry here)?

Short Answer: YES. Long answer: If you are a business owner who is providing unique value to your audience, The Promptlates will help you put that into words for your website. Check out just a few of the types of pros we’ve served.

Do you offer advice or coaching to go with The Promptlates?

There is loads of value and advice inside The Promptlates—including bonus video mini-lessons unique to each page or mode of writing. If you’re looking for a way to get a pro’s eyes on your finished copy, we offer website copy audits exclusively for Promptlate Shop students. You can snag one here

What if I’m not creative? What if I’m not a writer?

This resource is specifically designed for the word-allergic. The prompts help you to get your ideas from your head out onto paper, and the choice of templates will make sure you lay those ideas out in a way that moves your reader to take action (and binge-read it all in the process). 

How long does the process take?

We’ve had students complete The Website Bundle in a variety of time frames, from 4 weeks or multiple months to PULLING AN ALL-NIGHTER and getting a DREAM inquiry the very next day from their new copy. You can go at your own pace, but the style of The Promptlates makes certain that you won’t lose your place or forget everything you thought of the day (or week) before. Inside the Promptlates, we have a 4 week timeline to help you finish in just 30 minutes a day.

Are there any more Promptlates coming to the shop?

Shhh, it’s a secret—but, YES! We are planning to add more Promptlates soon to make sure all your business copy needs are covered. Have a request? Reach out to and let us know! We’re all about giving the people what they want, if at all humanly possible.

I’m a designer, and I NEED this for my clients. How can I make that happen?

We totally understand that copy is often the primary hold up in a website design project. We love to partner with designers to make sure your clients craft viable copy that connects and converts, so you can reach out to us if you’d like to become an affiliate of the shop or if you’d like to bake The Promptlates into every client’s process! Email to get more info on what a partnership looks like.

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