Copy Tips

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When to Hire a Copywriter (and how to know if you need one!)

Copy holding you back from booking dream clients or launching a shiny new website? Find out if you need a copywriter, and when the best time is to hire one.

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3 Steps to Train Your Audience to Engage with Your Content

Engagement is a key in any content marketing strategy, but engagement is not a given unless you truly train your audience. Here’s how.

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3 Tips to Never Write Copy from Scratch Again

Owning an online business means writing, almost daily. This blog post is to help you help yourself with some key copywriting tools, so you never have to write from scratch again.

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Bokeh Podcast Interview | Captivate, Connect, and Clone Your Ideal Clients with Copy

In this podcast interview with Jess Jordana, find out how to captivate, connect, and clone your ideal clients with your website copy.

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Brands That Book Podcast Interview | Moving Beyond a Client Profile

 In this interview with Jess Jordana, you’ll learn how to get past the client profile you mapped on paper, and start actually reaching them with your message.

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The Creative Speaker Podcast Interview | The Missing Link to Your Conversions

In this podcast interview with Jess Jordana, uncover the missing link in your website copy that’ll turn browsers into buyers on the regular.

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Blending Value + Voice: The Recipe for Writing Copy to Grow your Brand and Increase Conversions

Give value! Show your personality! Connect! Convert! Your message is not an easy job, but this post will break down how to effortlessly blend value and voice with your words – without pulling your hair out.

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Anatomy of an About Page that Connects and Converts

Your About Page isn’t just an encyclopedia of random YOU facts. All of your website copy should aim to accomplish the main goal — more customers or clients. Here’s how.

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Your Home Page Copy Has ONE Job

Your Home Page copy has ONE JOB it needs to accomplish, I’ll teach you how, and give you a sweet resource to help you through the process.

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Copy Hack: How to Hook More of the RIGHT People with One Sentence

It’s time to dive deep into not only how to attract the right people, but how to repel the wrong ones – and why your current message isn’t doing the job.

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